2012: The Year of Enjoyment

Well, we made it. It’s 2012. The Iowa caucuses are over, Obama’s still the president, the economy is……..(I’ll let you fill in the blank), and everyone is still having sex. Right? So, what’s on the horizon for 2012? Seems like a lot of us have taken stock and made some hard decisions in the past 3 years, now it is time to enjoy what’s really important to us.

I see women and men returning to quality. If it touches your body, it should make you feel good. We see a renewed commitment to supporting local businesses and recognizing customer service as a major reason for doing business. When we opened g boutique 10 years ago, Kari and I searched everywhere to find a place where we felt good about shopping for lingerie and erotica. A place that made us feel good about having questions and seeking new adventures with our partners. We started speaking to friends and realized there were many women who wanted to talk more about sex but did not know where to go. Our idea was to create a like-minded community. This is the essence of g.  

We want you to know that we are always on the lookout for softer, sexier, better fitting lingerie, something new in toys and the greatest lube in the whole wide world. We are committed to letting you know what’s safe for you. We never sell something we do not believe in, even if so many other stores are selling it. We stand by our products and our vendors.

In 2012 we will see new fabric blends like modal/cashmere from Cosabella, more printed lace and organic fabrics and a continued commitment to sustainable manufacturing and better information for the public. Colors are trending towards contentment colors like soft, muted lavenders, corals and jades.  The last 3 years have focused on function and realism. We will soon see a trend towards unique, individualism, a celebration of our artistic sensibility. The daring will be unmatched. They will be guided by emotion and whimsy. Brands like Fleur’t, Eberjey and Irely are creating new silhouettes every season that celebrate femininity. The French continue to offer bras with the highest quality and attention to detail but global manufacturing practices are bringing quality up and price down in several lines like Blush and Elle MacphersonIntimates.

The toy industry has changed drastically since we opened 10 years ago. Quality has increased and finally companies are manufacturing toys with women in mind. Our friends at Tantus, Fun Factory, and Vibratex have been setting the standards for years and people are listening. We sing praises for these companies everyday. Standard Innovation turned the industry around with the invention of the We-Vibe. Now on its third rendition, with remote control, it just keeps getting better. Lelo is another company that continues to please women and couples with their attention to quality design and craftsmanship. JimmyJane, Toy Friends, Tenga, N’Joy and more are among the industry leaders, with new designs appearing each season.

 

In 2012 we look forward to discovering the Ola by M!nna and more musical discoveries from Oh Mi Bod. The trend is towards more responsive toys that are programmable and respond to music and touch. Customizable, multi-sensuality is the path we are heading down. If we had a wish for our toy manufactures it would be to work with the lube.

Fleurt Bella Noche Gown

By the time I was 10 years old, I was only wearing underwear from Marks & Spencer. Nothing else would do. They were the softest, best fitting panties in the world, according to me. Fortunately my mom had a friend who brought them back from London for me on a pretty regular basis. Who knew that my little Marks & Spencer obsession would turn into a lifelong pursuit for the PERFECT panty.

Fast forward many years to the first time I touched a pair of boyshorts from Fleur’t. I was immediately addicted to the fabric and the style. Thank you Nancy Yoo (Designer of Fleur't) After rock & roll, photography and literature, Ms. Yoo saw the need for flirty, feminine lingerie that fits and feels good. She made it happen.

From everyday boyshorts and camis to flirty little chemises, pj’s and comfy bralettes, Fleur’t is all about designing for an audience of women who are bold, creative, active and love to feel good. Lace trimmed boyshorts sit low on the hips with fabric that hugs and stretches in all the right places. Camis all have a shelf bra or a lining for comfort and fit. Chemises are full of whimsy and style that inspires your inner flirt and now a gown that is all about the back. 

Fleur't Top Drawer Boypant

Each delivery of Fleur’t  sends a wave of excitement through g boutique. The boyshorts have quickly become a staff favorite and we seem to touch the chemises and pajamas every time we walk by them.  To purchase our fave Fleur't pieces click here.